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Metaphorward.Us is a strategic creative activator for Business-Brands-Orgs.

To us, that means helping clients create or manifest robust-regenerative outcomes for:

• their bottom line

• their shared enterprise health

• and for the Universal Greater-Good...whether that’s local community, society writ large or, ideally, both.

Prioritizing the quality of the journey along the way...is also imperative.

Big History, Culture, Jungian Psychoanalytics, and Nature-Inspired Regenerative Design (underline to a blog for all)are primary-foundational perspectives in which we frame insights and advise clients across these dimensions:

research, foresight, creative strategy, cultural strategy: internal/external, brand strategy, regenerative business strategy, iterative positioning, content strategy, campaign strategy, design strategy, 360 ecosystem development, world building-brandscaping …what else?

while, also, leveraging AI tools to afford faster-broader insights for delivering more comprehensive, compelling solutions...efficiently/effectively.

How can any one consultancy provide so much? Because we’re not trend-chasers or ??...Metaphorward.Us leverages a bespoke, unprecedented combination of ?? with the power of 21C technology to unearth all that’s below those already irrelevant indicators…because like the stock market if you’re reading an article on what’s hot it’s already over. ??... it provides root cause insights for creating ?? consult in both strategic and creative realms...manifest in practical deliverables-applications that business, brand, and org clients need.

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https://www.youtube.com/watch?v=piZ67soHz1M&t=37s

As cultural futurists, we study culture to unearth, dissect, and potentiate culture for our clients...born out of a lot of research and first hand experience.

In this way we help them move the needle of culture in order to win in their markets, both internally and externally, plus making certain they win at a higher metaphysical level, as in ‘good for everyone’, as well.

And, since, culture feels incredibly chaotic right now...messy, unpredictable, people numbing to what doesn’t make sense...black and grey swan events all over...it’s imperative to look underneath.

As a fracturing-disorderly culture, one in seismic flux, usually indicates reorganization at a very foundational level.

We believe this chaos is due to 3 huge cultural vacuums: work, trust, time.

Maybe METAPHORS on homepage are: Hard work pays > NOT in 21C, Trust ?, Time is Money, Trust the process > NOT in 21C,

At least these are the primary dissonance epicenters.

IMAGE > Coyote Road Runner

And, it’s because these life shapers have basically morphed so far from their original intentions-benefits-frameworks that we’re losing too much meaning from them...the value systems-guiding beliefs they stood for have evaporated. And so we suddenly find ourselves hovering in the air...like Wiley Coyote after a trickster Road Runner move.

As meaning annihilation is happening faster than we can replace it, it’s imperative we recreate it in these three main areas, and for that it’s good to look at what we’re starting to replace them, as that gives us an idea of where the future is headed. 

At least one glaring signpost, in general, is: Away from Abstraction and Toward Life’s Tangibility or Potency??

serve as the gateway drug to this new chapter in my endeavor to catalyze our current business realm toward a change agent for greater good. For me, greater good starts with psychotechnologies, number one of which means the cultivation of More Meaning within the metaphorical iceberg we share, both the below waterline invisible part, and what’s visible above.

There’s a lot more to share there but suffice to say that after a long, intensive, and continuing search I’m clear everything is embodied in pattern from our fractal Natural Cosmos to our Cognitive Grip.

There’s a lack of personal investment by young people seeking work when there’s not. I want to give young people hope and much more than just that to create a world they love living in.

I seek to help strategic and creative teams offering bespoke services, either embedding with a team or working remotely as off-load supporter.

I seek to work with corporate in-house, agencies, nonprofits, startups, scientists, educators, researchers, and futurists.

I have had a long, rich many-faceted career tending toward 360 exploration of opportunities with greater good my primary objective:

• architect /

• environmental brand designer / Gensler

• brand designer-project manager / Estee Lauder

• creative studio director / Lippincott

• retail brand studio director / CBX Worldwide

• brand strategist /

• creative strategist /

• brand world builder / ExtraSpecialTeas.org

• futures researcher / The Futures School

• workshop facilitator / Futures Space

• Current roles include:

• creative strategist-cultural & futurist consultant

• mother to Gen Z

• daughter of the Silent Gen

• gardener-cultivator

• researcher-storyteller

• mixed-media artist

• swimmer-sailor

• off path explorer